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B2B Growth: Your Daily B2B Marketing Podcast

A daily podcast for B2B marketers. 3.5 million downloads and over 1,600 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.
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B2B Growth: Your Daily B2B Marketing Podcast
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Jan 22, 2018

In this episode we talk to Laura Patterson, President of Vision Edge Marketing.

LinkedIn: https://www.linkedin.com/in/laurapattersonvem/

2 Comments
  • two and a half years ago
    Con O’Connell, Ph.D.
    Wonderful podcast episode! Laura provided detailed actions leading “CMO” perform. Remarkably, the level of successful marketing as carefully measured by Vision Edge has not varied over the last decade!!! I think this could be a series in and of itself! Why are 80% mired in mediocrity? What does it take to improve one of the five things? How educated are the stakeholders and how can that improve?

    Great start, I want more!!!!
  • two and a half years ago
    Pam
    This is my new go-to listen for long commutes. Laura provided terrific insights to help B2B marketers up their game.
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